Crikey, that makes a change…

One late afternoon in the back and beyond of a small town in Lancashire, the guys and gals from Crikey Marketing descended on our studio for what ended up to be a surprising mixture of emotions.

When Crikey Marketing said they wanted to be different, we looked into the market of field sales and thought about the varying emotions it can bring and how Crikey wanted to illustrate they ‘understand your brand unlike any other’.

We asked the team to drop in for  a casual photo shoot (or so they thought) but with one catch, they weren’t allowed to see each other, nor were they allowed to talk to one another. The reason why was because we’d rigged a youtube show which both astonished, upset, intrigued and amazed, just like the brand experience they were selling to their blue chip clients’ – the result was a video and series of photos which truly capture the teams emotion.

The end goal of this project was to make the website and printed material really engaging to potential clients’ and give a sense of difference to what they were doing compared to the competition, and wow! the results have been great!

Published by Oneighty
Filed under: Art Direction, Concepts, Video, Viral