Ice Cream from the heart of England…
If you travel up the M6 to Preston and then head inland towards Yorkshire, you’ll reach a small but beautiful valley called the Ribble Valley.
It truly is the heart of England (and the inspiration for Tolken’s Lord of the Rings!) and it’s also the home of Hindelinis, a niche locally produced ice cream brand we were asked to create and develop.
With a county steeped in history and with twists and turns at every corner, we weren’t sort of interesting stories and anecdotes to add depth to the brand story.
So if you’re ever in the Ribble Valley ask about Hindelinis, give it a try and see what you think about what’s being developed.
Published by OneightyFiled under: Branding, Concepts, Packaging

